In the last post, We discussed how website optimization can be done, Now we will discuss tasks to be performed after the website launch to attract more traffic via social media.
Paid advertising and promotion is a good strategy to boost your brand. But It gives great results only when you have a good base network on social media. A good amount of content is on your website. The regularly updated website always plays a great role in attracting traffic and gathering organic traffic.
Create social media pages
Task: Create social media pages
Most people join social media for fun, communication & entertainment. It’s good to socialize and getting known to new people. People like to know more about you, your hobbies & profession. Then why not make them aware? Take benefit of various social media networks that suit your profession. Choosing the right social media for promotion is essential.
For example, the Food Industry, artworks, interior decors, and landscaping fields perform well on visual social media like Instagram, Pinterest or Facebook. On the other side, Writers, bloggers, technical, news, communications, and service industry flourish well on text-based media like WordPress.com, blogger, Facebook, Twitter and linked in. Personal expressions, singing, acting, film production, and education experts can take benefit from video, and audio platforms like youtube, SoundCloud, Instagram etc which support mixed media.
Social media – A content stream that takes your visitor to your website and generates leads.
So go viral and promote your brand or be yourself a brand!
Write your experiences, and share knowledge.
Task: Write new content on your social media stream, and make it interesting with storytelling.
Let people know, How you are doing! Post your experiences, and share your thoughts so that people can believe in you. This trust builds a bridge that converts your visitors into your clients. They also become comfortable communicating with you. Writing a blog can be learned with these steps, to begin with —
- Fix a date to start off, It should be ranging between 15 to 45 days. Take this time to prepare, write and stack up content.
- Find out your interests, and key points of the profession. List them.
- Make your thoughts positive, and list random thoughts on paper. Your first few posts and write-ups will be scraped, so make up your mind.
- Find out images, and videos that inspire you, and use them in a proper way.
- Keep your publish date in your mind and start writing at specific intervals. These intervals give you space to rethink and improve your subject & content.
- Edit your posts, and read them like 100 times before they go live.
- Learn using categories, keywords, and hashtags to channel your content on social media
- Promote your posts on social media without hesitation.
Still, if you really find it difficult to post often about yourself. There are professional blog writers who write posts for you and your services.
Offer some free things
Task: Make an offer, let people think of yourself as a resourceful person
Who doesn’t like freebies? For the promotion of a particular website, service or product, make an offer. You can give free consultation, book, newsletter or anything that is yours. This is a way to promote your website via social media, and email to let other people know about your free thing.
Create network
Task: Create communications with competitors, and users of your website.
Choose your similar businesses, join communities and share your links, thoughts and yes website. Every time you share your website your business friends, and rivals see your updates and your hit count rises. This ultimately results in google ranking. Consider every click, and visit your website as important. Write to your clients about your plans, and experiences. Ask permission to subscribe to your newsletters to be in touch. Most important try to reply to your commenters and visitors positively and promptly. This really helps you to develop a community.
Keep publishing and sharing constantly, don’t stop!
Happy publishing!
